The 4 C's of Building Connection

Cultivating better relationships with your patients is easy when you keep these four points in mind.

Shape 1

Control Your Advertisements

Show customers content that matters on your waiting room screens. Eliminate third-party ads that aren't relevant to your patients.

Shape 2

Choose Your Entertainment

National broadcast channels often run content that isn't appropriate in a waiting room. Take back control and provide patients entertainment based on their needs.

Shape 3

Create An Inter-Practice Referral System

Keep patient trust by helping them find the right care provider for them. Refer them to trusted colleagues or hospital systems they can rely on just like they can rely on you.

Shape 4

Communicate Important Information

Make sure your patients have access to the critical information they need, whether that's release forms, treatment plans or beyond.